Large Custom Integrators

• Customer Service: Large integrators must charge for service calls or they will eventually go broke.  Because Syntronic Systems keeps its operations and overhead at a minimum we can help our clients and not go to the bank each time we make a service call.
• Pricing: Our labor rates are about ½ of the large companies.  Our clients are not paying for a showroom, costly overhead managerial and marketing departments, inventory, and other salaries.  Also, most large companies shoot for a 75% technician bill time ratio.  This means that 1/4 of every day, the company pays a technician but the company itself can’t bill a client for those hours.  But guess what.  They do!  They have that number built into either their product or labor markup.
• Design: A large part of doing a great job on a system build is the design aspect.  However, a lot of large integrators charge for this system design.  Even if you decide to go with them, you will not see any of that money back.  It went to pay for the designer’s salary.  Syntronic Systems does charge for large design projects, but reimburses it to the client once the project is approved to be installed. 

Small Custom Integrators

• Certification: Syntronic Systems employees have been certified by numerous organizations.  They have spent hours in industry training as well as manufacturer training.  A lot of small integrators have gotten into the business through electrical or security backgrounds.  Syntronic Systems is devoted to our niche.
• CEDIA Membership: Just like most builders are members of different builder associations, Syntronic Systems is a member of the industry association.  Most small integrators are not because the membership is very stringent upon certifications and liability insurance.
• Product Relationships: Syntronic Systems uses brands we believe in and have had great success with.  We do not sell based upon what is available or margin.  Most small integrators have access to only a limited number of brands.  Syntronic Systems is devoted to providing its clients the best solution for their particular scenario.
• Design: Most small integrators don’t design systems at all.  They create a parts list and put a price on it.  They then get to the jobsite and try to make it work together.  Syntronic Systems designs systems that are guaranteed to work and provide detailed documents addressing the complete system.